• -25% NEW ANALYTICAL APPROACHES FOR VERIFYING THE ORIGIN OF FOOD (WOODHEAD PUBLISHING SERIES IN FOOD SCIENCE

    NEW ANALYTICAL APPROACHES FOR VERIFYING THE ORIGIN OF FOOD (WOODHEAD PUBLISHING SERIES IN FOOD SCIENCE, TECHNOLOGY AND NUTRITION NO. 245)

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    Elevate your understanding of food origin verification with cutting-edge analytical methods. This essential guide delves into advanced techniques for food authentication and traceability, crucial for upholding standards in India’s dynamic food sector. Explore novel scientific approaches, from spectroscopic analysis to isotopic profiling, designed to combat food fraud and ensure product integrity. Authored by Paul Brereton, this book is a vital resource for food scientists, researchers, quality control managers, and students passionate about food science and technology. Enhance your expertise in verifying the true origin of food.

    Original price was: ₹19,506.00.Current price is: ₹14,629.00.
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  • -20% New Brand World

    New Brand World

    12

    Dive into the captivating narrative of “New Brand World” by Bibek Debroy. Explore the transformative power of brands in shaping our world. Debroy’s insightful analysis reveals how brands influence consumer behavior and market dynamics. From iconic brands to emerging trends, this book offers a comprehensive exploration of branding’s impact on the global landscape. Buy “New Brand World” and unlock valuable insights into brand power.

    Original price was: ₹550.00.Current price is: ₹440.00.
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  • -25% New Business in India: The 21st Century Opportunity (World Scientific Series On 21st Century Business)

    New Business in India: The 21st Century Opportunity (World Scientific Series On 21st Century Business)

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    Seize the vast 21st century business opportunity in India. This book offers essential, first-hand insights for successfully entering India’s dynamic domestic market, which is experiencing rapid growth. It provides actionable strategies for developing marketing and sales plans for both B2B and B2C companies, guiding you through the processes required to establish a successful business in India. Ideal for aspiring entrepreneurs, business planners, and decision-makers looking to gain a first-mover advantage, this guide is your roadmap to capitalizing on India’s economic boom.

    Original price was: ₹895.00.Current price is: ₹671.00.
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  • -25% New Century's Dictionary of Insurance

    New Century’s Dictionary of Insurance

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    Unlock the complexities of the Indian insurance sector with this essential dictionary. Master crucial insurance terms and concepts vital for economic growth, from product design to risk management. This comprehensive, cross-referenced guide is an indispensable resource for insurance professionals, students, researchers, and policymakers navigating India’s dynamic financial landscape. Whether you’re seeking clarity on specialized jargon or building a foundational understanding, it provides reliable definitions to enhance your expertise. Essential for anyone involved in or studying the insurance industry in India.

    Original price was: ₹580.00.Current price is: ₹435.00.
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  • -25% New Directions in Critical Marketing Studies (SAGE Library in Marketing)

    New Directions in Critical Marketing Studies (SAGE Library in Marketing)

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    Explore groundbreaking directions in Critical Marketing Studies with this definitive multi-volume collection. Offering a comprehensive, international perspective, it delves into crucial emerging trends, linking critical marketing with emotional, aesthetic, and sexual labour, social marketing, and political economy. Uncover nuanced analyses of power, resistance, and consumer practice. This resource is indispensable for marketing scholars, researchers, and postgraduate students across India seeking to deepen their understanding of contemporary marketing theory and consumer behaviour.

    Original price was: ₹91,484.00.Current price is: ₹68,613.00.
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  • -25% New Female Tribes

    New Female Tribes

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    Discover the evolving landscape of women’s identities and aspirations with this groundbreaking global survey. Based on insights from over 8,000 women across 19 countries, this essential read identifies four key ‘female tribes’: Alphas, Hedonists, Traditionalists, and Altruists. Uncover fascinating data, including unique findings about assertive values from women in India. Understand women’s ambitions, values, and measures of success in an era of increasing empowerment. This book is a vital resource for marketers, researchers, and anyone aiming to deeply comprehend modern female empowerment and changing societal roles.

    Original price was: ₹799.00.Current price is: ₹599.00.
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  • New Food Product Development: Global Strategies and Practices for Successful Innovation

    New Food Product Development: Global Strategies and Practices for Successful Innovation

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    Unlock the secrets to successful food product innovation with “New Food Product Development: Global Strategies and Practices for Successful Innovation.” This comprehensive guide, ideal for food science students and early-career professionals, delves into every stage of food development, from ideation to market launch. Explore global strategies and gain practical insights through engaging case studies. Discover new tools for selecting, refining, and supporting product launches, and understand the critical role of sustainability and environmental responsibility in today’s food industry. This essential resource equips you to navigate complex challenges and drive impactful innovation in the dynamic world of new food product development.

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  • -20% New Generic Technologies in Developing Countries

    New Generic Technologies in Developing Countries

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    Explore the path to technological advancement for developing countries. This vital book examines how nations harness new generic technologies in IT, biotechnology, and materials science, uncovering why some achieve rapid progress while others falter. Gain critical insights into successful technology absorption strategies and the nuances of effective aid policies that drive economic development. An indispensable guide for understanding global innovation gaps and shaping India’s technological future. Essential for policymakers, researchers, and students focused on development.

    Original price was: ₹6,275.00.Current price is: ₹5,020.00.
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  • -25% New Horizons in Indian Managements

    New Horizons in Indian Managements

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    Explore the cutting edge of Indian management with ‘New Horizons in Indian Management’. This comprehensive book delves into the 21st-century landscape, analyzing India’s economic growth, challenges, and opportunities as a rising global power. Discover insights into Indian management ethos, spirituality, human resource strategies, corporate governance, and change management. It traces management evolution from ancient times to modern practices, examining the integration of Western theories into the Indian context. Ideal for business leaders, students, and policymakers, this work highlights unexplored dimensions of India’s economic development and its potential for global leadership, featuring new horizons in retailing and strategic HR. Understand the intricate link between spirituality and modern management, and gain a profound perspective on India’s future.

    Original price was: ₹910.00.Current price is: ₹682.50.
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  • -35% New Horizons of Indian Management

    New Horizons of Indian Management

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    Explore the evolving landscape of Indian management in the 21st century with ‘New Horizons of Indian Management.’ This insightful book delves into the unique challenges, opportunities, and futuristic possibilities shaping India’s economic growth. Discover the fusion of Indian ethos and spirituality with modern management strategies, corporate governance, and human resource practices. Examining India’s emergence as a global economic power, this work offers a comprehensive look at its historical evolution and adaptation of Western management principles. Ideal for students, professionals, and anyone interested in the dynamics of global business, this book provides a powerful assessment of India’s potential for leadership in retailing, strategic HR, and inclusive development.

    Original price was: ₹1,370.00.Current price is: ₹890.50.
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  • -12% New HR Analytics: Predicting the Economic Value of Your Company's Human Capital Investments

    New HR Analytics: Predicting the Economic Value of Your Company’s Human Capital Investments

    8

    Unlock the economic power of your human capital with “New HR Analytics.” Jac Fitz-enz reveals how to measure, predict, and maximize the ROI of your workforce. This essential guide empowers HR professionals to make data-driven decisions, optimize talent strategies, and drive revenue growth. Learn to evaluate skills, plan for future needs, and build a high-performing organization. Get your copy now and transform your HR into a strategic powerhouse.

    Original price was: ₹1,572.50.Current price is: ₹1,572.50.
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  • -20% New Ideas from Dead Economists

    New Ideas from Dead Economists

    10

    Dive into the brilliant minds of history’s greatest economists with “New Ideas from Dead Economists.” This updated fourth edition explores the evolution of economic thought, from Adam Smith to modern-day thinkers. Gain insights into timely topics like the 2020 economic downturn, Trump and Obama’s policies, and Amazon’s influence. Discover how these timeless ideas shape our world today. ISBN: 9780593183540

    Original price was: ₹599.00.Current price is: ₹479.00.
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