• -6% Experiential Marketing: Consumer Behavior

    Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es

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    Elevate your brand with exceptional customer experiences. This insightful book explores the core of consumer behavior and the new ‘phygital’ era, introducing the powerful 7Es framework for experiential marketing. Discover how to design memorable customer journeys that foster deep brand loyalty and drive repeat engagement. It’s an indispensable resource for marketing professionals, business leaders, and students in India seeking to master customer-centric strategies and build lasting relationships in a competitive market. Gain practical insights to transform your approach and create experiences customers can’t forget.

    Original price was: ₹1,015.75.Current price is: ₹1,015.75.
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  • Experiment Design for Civil Engineering: Methods and Examples

    Experiment Design for Civil Engineering: Methods and Examples

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    Unlock the secrets to successful civil engineering research with “Experiment Design for Civil Engineering: Methods and Examples” by Abigail Charest. Master the art of crafting robust experiments that yield reliable, impactful results. This essential guide provides practical methods and real-world examples, empowering students and professionals alike. Learn how to design experiments that withstand scrutiny and contribute meaningfully to the field. Explore fundamental principles and elevate your research capabilities. Available now at The Bookish Owl. ISBN: 9781032382005. Order your copy today!

    7,979.16
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  • Experiment Earth: Responsible Innovation in Geoengineering Geoengineering

    Experiment Earth: Responsible Innovation in Geoengineering Geoengineering

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    Navigate the urgent debate around geoengineering and the intentional manipulation of Earth’s climate. This insightful book unpacks the politics of scientific experimentation, offering a crucial framework for responsible innovation in the face of climate change. Drawing on deep sociological research, it explores how science can safeguard futures it helps create. Essential for students, researchers, and policymakers, it provides vital perspectives on scientific responsibility and future thinking. Understand the complex landscape of climate solutions and the future of science.

    11,905.00
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  • Experiment in Architecture: Thinking the Unthinkable and Realizing the Impossible

    Experiment in Architecture: Thinking the Unthinkable and Realizing the Impossible

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    Dare to experiment and redefine architecture. This seminal work showcases 20 years of cutting-edge teaching philosophy focused on experimental design. Cultivate profound aesthetic and formal imagination to formulate architectural concepts that transcend typical limitations and realize the impossible. Master the fusion of analogue models with computational strategies and digital fabrication for groundbreaking designs and novel construction typologies. An indispensable resource for architecture students, educators, and professionals in India aiming for innovative practice and visionary creation.

    3,528.00
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  • EXPERIMENTAL AERODYNAMICS (HB 2017)

    EXPERIMENTAL AERODYNAMICS (HB 2017)

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    Explore the fascinating world of flight with “Experimental Aerodynamics” by Stefano Discetti. This comprehensive hardback edition, ISBN 9781498704014, is perfect for students, researchers, and aviation enthusiasts alike. Dive into the core principles of aerodynamics through detailed experiments and practical applications. Uncover the secrets behind lift, drag, and propulsion, gaining invaluable insights into aircraft design and performance. A must-have resource for anyone seeking a deeper understanding of how things fly, available now at The Bookish Owl! Order your copy today and elevate your knowledge of experimental aerodynamics.

    15,960.00
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  • Experimental and Analytical Bakery (PB)

    Experimental and Analytical Bakery (PB)

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    Master the science of perfect baking with essential experimental and analytical techniques. This definitive guide delves into the core scientific principles and methods vital for culinary professionals and food technology students across India. Unlock the secrets to superior texture, flavour, and stability through practical, experiment-driven insights. Whether you’re aiming for a career in the Indian food industry or mastering professional baking, this book provides essential knowledge. Authored by a leading expert, it’s a must-have for understanding the science behind creating exceptional baked goods and advancing your culinary education.

    156.00
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  • Experimental And Clinical Pharmacology With Special Topics (Pb 2019) [Paperback] Thakare V

    Experimental And Clinical Pharmacology With Special Topics (Pb 2019) [Paperback] Thakare V

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    Explore the world of pharmacology with “Experimental and Clinical Pharmacology with Special Topics” by Vaishali Thakare. This comprehensive paperback, ISBN 9789388108461, is a must-have for students and professionals alike. Delve into experimental techniques and clinical applications, all within a concise and portable format. Perfect for studying on the go or gifting to a fellow book lover! Discover a wealth of knowledge in this easy-to-carry guide, available now at The Bookish Owl. Expand your understanding of pharmacology today.

    280.00
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  • Experimental and Evidence based Protocols in Pharmacology

    Experimental and Evidence based Protocols in Pharmacology

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    Master advanced pharmacology research in India with this essential guide to experimental and evidence-based protocols. Designed for biomedical researchers, academicians, and scholars, it provides a comprehensive reference for pharmacology and toxicology studies. Dive into vital procedures, including cell culture, stem cell isolation, oxidative stress evaluation, cytotoxicity, genotoxicity, apoptosis assays, and analytical techniques like HPLC and GC-MS. It also covers crucial toxicological testing via OECD guidelines and experimental models. Elevate your laboratory practices and advance your scientific acumen with this definitive resource.

    1,746.50
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  • Experimental and Theoretical Advances in Prosody: A Special Issue of Language and Cognitive Processes (Special Issues of Language and Cognitive Processes)

    Experimental and Theoretical Advances in Prosody: A Special Issue of Language and Cognitive Processes (Special Issues of Language and Cognitive Processes)

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    Explore the intricate world of **prosody**, the rhythm, stress, and intonation of speech, and its vital role in **language processing**. This special issue presents cutting-edge **experimental and theoretical advances**, delving into how prosody encodes information crucial for parsing speech, constructing syntax, and understanding conversational discourse. Essential for **linguistics, psychology, and computer science students and researchers** in India, it tackles key questions about how prosody aids online conversations and corpus analysis. Unlock deeper insights into the cognitive science of language and its practical applications. Discover the latest research shaping the field.

    8,570.65
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  • -7% Experimental Approaches to Diabetic Retinopathy: 20 (Frontiers in Diabetes)

    Experimental Approaches to Diabetic Retinopathy: 20 (Frontiers in Diabetes)

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    Master Diabetic Retinopathy with cutting-edge experimental insights. This essential volume for Indian medical professionals and researchers explores the latest in diabetic eye disease management, from cellular mechanisms and growth factor dynamics like VEGF to pioneering stem cell research. Bridging basic science with clinical practice, it offers vital knowledge for diabetologists, ophthalmologists, and endocrinologists. Understand retinal damage, discover emerging treatments, and translate complex research from bench to bedside, enhancing patient care for diabetes complications.

    Original price was: ₹14,784.00.Current price is: ₹14,784.00.
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  • EXPERIMENTAL ARCHITECTURE : DESIGNING THE UNKNOWN

    EXPERIMENTAL ARCHITECTURE : DESIGNING THE UNKNOWN, 1ST EDITION

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    Dive into the future of experimental architecture and redefine design possibilities with this pioneering work. This groundbreaking book explores cutting-edge, interdisciplinary research practices transforming the architectural profession. Discover original design experiments through essays, equations, and stories, drawing from diverse fields like robotics, IT, and bacteriology. An essential resource for architecture students, researchers, and practitioners in India seeking innovative ideas and inspiration to elevate their practice and stand out in a competitive market.

    3,808.65
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  • Experimental Biotechnology: Practical Manual Series 06: v. 6

    Experimental Biotechnology: Practical Manual Series 06: v. 6

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    Master essential laboratory techniques in experimental biotechnology with this indispensable practical manual. Authored by Sunita Dutta, this guide covers core procedures for working with nucleic acids, bacteria, enzymes, and proteins. Dive deep into DNA/RNA isolation, PCR protocols, various electrophoresis techniques, and cloning experiments, alongside plant biotechnology applications. Perfect for Biotechnology and Agriculture students across India, this manual provides a lucid theoretical basis for crucial lab practices, making complex scientific methods accessible for your academic success. Essential for undergraduate and postgraduate studies in life sciences.

    1,295.00
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