Description
Electric Runway: How Emerging Technologies Are Transforming the $3 Trillion Fashion Industry Around the World provides a comprehensive examination of technological disruption in fashion. Author Amanda Cosco delves into how innovations such as artificial intelligence, blockchain, virtual reality, and sustainable manufacturing are reshaping design, production, and consumer experience.
This non-fiction work explores real-world applications and case studies from leading fashion brands implementing emerging technologies. Cosco analyzes the global impact of digital transformation on the $3 trillion fashion industry, covering supply chain optimization, personalized shopping experiences, and sustainable practices. The book addresses challenges and opportunities for fashion companies navigating technological change while maintaining creativity and human connection.
Essential reading for fashion industry professionals, entrepreneurs, technologists, and anyone interested in understanding how digital innovation is fundamentally transforming one of the world’s largest industries.
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