Description
In this gripping insider account, Brittany Kaiser exposes the inner workings of Cambridge Analytica, the political consulting firm that became synonymous with data manipulation and election interference. Kaiser provides a firsthand look at how the company harvested personal data from millions of Facebook users without consent and weaponized psychological profiling to influence voter behavior.
The book chronicles Kaiser’s journey from idealistic entrepreneur to whistleblower, detailing her role in the company’s operations and her growing moral awakening to the ethical implications of their work. She reveals the intricate connections between Cambridge Analytica, Facebook, and the Trump campaign, showing how these entities collaborated to sway elections and undermine democratic processes.
With meticulous detail and unflinching honesty, Kaiser demonstrates how personal data became a tool for political manipulation, raising urgent questions about privacy, corporate responsibility, and the future of democracy in the digital age.
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