Description
If you’re preparing for MBA entrance exams or studying sales and distribution management, this textbook offers a structured foundation in channel management, sales strategy, and logistics fundamentals. With 304 pages of content combined with real-world case studies, it bridges theory and practice—making it ideal for management students and working sales professionals looking to strengthen their strategic thinking. The practical cases help you understand how companies actually manage distribution networks and sales operations. Whether you’re new to the field or brushing up on concepts, this reference guide delivers the essentials without unnecessary jargon. Perfect for college coursework or professional development in Indian management programs.
- ISBN-10: 9380578911
- ISBN-13: 978-9380578910
- Publisher: I K International Publishing House
- Publication date: 1 January 2011
- Language: English
- Dimensions: 20.3 x 25.4 x 4.7 cm
- Print length: 304 pages
Frequently Asked Questions
Is this book suitable for MBA students?
Yes, this is a structured textbook designed for management students covering sales strategy, distribution channels, and logistics. The included case studies help MBA students understand real-world application of sales and distribution concepts.
What topics are covered in this sales management book?
The book covers fundamentals of sales organization, distribution management, channel strategy, customer relationship management, and includes practical case studies. With 304 pages, it provides comprehensive coverage of core sales and distribution concepts.
Can I buy this book online in India?
Yes, you can buy this book online at The Bookish Owl with fast delivery across India. We offer competitive pricing on academic textbooks and reference materials for management students.
Who should read this distribution management textbook?
This book is ideal for MBA and BBA students, sales professionals, supply chain managers, and anyone studying business management. It’s particularly useful for those preparing for management exams or corporate training in sales operations.
Is this book recent or outdated?
Published in 2011 by I K International Publishing House, this book covers foundational concepts in sales and distribution that remain relevant. While it’s not the newest edition, the core principles of distribution management and sales strategy are timeless for learning purposes.
