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E-COMMERCE & BUSINESS COMMUNICATION 3E

SKU: 9789367256664

Original price was: ₹399.00.Current price is: ₹319.00.

Discover ‘E-COMMERCE & BUSINESS COMMUNICATION 3E’ from The Bookish Owl, your essential guide for the B.Com E-commerce and Business Communication course under the New Education Policy’s CCF. This student-friendly textbook offers comprehensive coverage of the latest syllabus, blending theory with practical examples and real-world cases. Module 1 dives deep into e-commerce, exploring models, e-governance, e-CRM, e-payments, ERP, and trending topics like social media. Module 2 focuses on Business Communication, detailing effective methods, conflict resolution, and crucial drafting skills for notices, minutes, résumés, and business letters, complete with specimens. Perfect for B.Com students seeking to master modern business practices.

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Description

This third edition is an indispensable guide for understanding modern digital commerce and professional communication in today’s connected world. Whether you’re a business student mastering e-commerce fundamentals, an entrepreneur navigating online selling, or a professional looking to strengthen your digital communication skills, this 248-page resource from Oxford University Press covers the essentials with clarity and practical insight. The book balances theoretical frameworks with real-world applications, making it equally valuable for classroom learning and workplace reference. At just ₹379.05, it’s an affordable investment in your business acumen during a time when digital literacy is non-negotiable.

  • Print length: 248 pages
  • Publisher: Oxford University Press
  • Publication date: 23 April 2025
  • Dimensions: 2 x 18.4 x 24.1 cm
  • ISBN-10: 9367256663
  • ISBN-13: 978-9367256664

Frequently Asked Questions

What topics are covered in E-Commerce & Business Communication 3E?

This textbook covers e-commerce fundamentals, digital business models, online marketing, business communication strategies, and digital transformation. It’s designed for business students and professionals seeking to understand modern online business practices and effective communication in digital environments.

Is this book suitable for college students in India?

Yes, this is an excellent resource for Indian commerce, management, and business studies students. It aligns with university curricula covering e-commerce, business communication, and digital marketing, and is widely recommended in Indian institutions.

How many pages is E-Commerce & Business Communication 3E?

The book contains 248 pages, making it comprehensive yet accessible. It provides in-depth coverage of key topics without overwhelming readers, ideal for semester-long courses or self-study.

Can I use this book for competitive exams or professional certifications?

While primarily a textbook, this book is useful for understanding core e-commerce and business communication concepts relevant to various professional certifications and competitive exams in management and business studies.

Where can I buy E-Commerce & Business Communication 3E online in India?

You can purchase this Oxford University Press edition at The Bookish Owl for ₹379.05. We offer convenient online ordering with reliable delivery across India, making quality educational resources accessible and affordable.

Additional information

Author

Urmi Datta

Publisher
ISBN

9789367256664