Description
- ISBN-10: 9361313770
- ISBN-13: 978-9361313776
- Publisher: Bloomsbury Academic India
- Publication date: 18 May 2024
- Language: English
- Dimensions: 24 x 16.8 x 2.36 cm
- Print length: 448 pages
Original price was: ₹1,299.00.₹1,039.20Current price is: ₹1,039.20.
Unlock the secrets of technopreneurship with the essential guide, ‘Technology Entrepreneurship: Bringing Innovation to the Marketplace.’ This updated second edition, perfect for science, engineering, and computing students, bridges the gap between innovative ideas and successful market ventures. Gain the theoretical knowledge and practical skills needed to commercialize technological advancements for profit or social impact. Blending accessible theory with real-world policy and practice, this textbook offers a comprehensive framework for understanding the entrepreneurial journey of technology. Discover tools for managing, commercializing, and marketing innovation, supported by diverse international case studies on digital entrepreneurship, scaling, and crowdfunding. Equip yourself to launch your groundbreaking product successfully.
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