Description
- ISBN-10: 9358876891
- ISBN-13: 978-9358876895
- Publisher: NIPA
- Publication date: 30 September 2025
- Language: English
- Dimensions: 15.2 x 2.75 x 22.9 cm
- Print length: 384 pages
Original price was: ₹3,600.00.₹2,520.00Current price is: ₹2,520.00.
Master the Art of Public Relations & Communication Management with this comprehensive guide. Perfect for students, professionals, and educators, this book delves into PR foundations, essential tools, cutting-edge strategies, and crucial legal frameworks. Explore the historical evolution of PR, stakeholder management, and effective communication models. Understand vital legal and ethical considerations, including defamation, privacy, and consumer protection laws in India and the West. Enhance your core competencies in reading, writing, speaking, and listening, with a dedicated focus on public speaking techniques. Discover modern PR tools like press releases and newsletters, and learn to navigate communication networks and message fidelity. This invaluable resource equips you for success in public engagement and professional communication.
5 in stock