International Management |12th Edition
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International Management |12th Edition

SKU: 9789355320810

Original price was: ₹1,220.00.Current price is: ₹1,159.00.

Discover the latest insights in global business with International Management: Culture, Strategy, and Behavior, 12th Edition. This definitive guide, perfect for students and professionals at The Bookish Owl, navigates the dynamic world of international management by integrating current research, real-world case studies, and practical applications. Explore how to adapt strategies, understand cultural nuances, and effectively manage across borders in an increasingly interconnected global marketplace. Featuring updated examples, contemporary topics like globalization and social media, and engaging exercises, this edition equips you with the essential knowledge to thrive in international business. Enhance your understanding of international business challenges and opportunities.

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Description

  • ISBN-10: 9355320817
  • ISBN-13: 978-9355320810
  • Edition: Twelfth
  • Publisher: McGraw Hill
  • Publication date: 15 November 2021
  • Language: English
  • Dimensions: 27 x 21.1 x 2.9 cm
  • Print length: 664 pages

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