Description
- ISBN-10: 9354601103
- ISBN-13: 978-9354601101
- Edition: 4th
- Publisher: McGraw Hill
- Publication date: 27 August 2021
- Language: English
- Dimensions: 25.5 x 20.3 x 2.5 cm
- Print length: 592 pages
Original price was: ₹945.00.₹897.75Current price is: ₹897.75.
Unlock the secrets of competitive advantage with (Old Edition) Strategic Management. This research-based textbook from The Bookish Owl, by Rothaermel, offers a singular voice integrating theory, empirical research, and practical applications. Explore real-world examples from Fortune 100 companies, startups, and non-profits globally. Learn to make well-reasoned strategic decisions for your career and life, with direct personal applications and a dedicated module on case analysis. Featuring 24 high-quality cases and 22 mini-cases, this edition prepares you for success as a future leader by understanding how to gain and sustain competitive advantage in today’s dynamic business landscape. Essential reading for students and aspiring strategists.
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