Brand Management (Textbook)

Print length: 227 pages
Language: English
Publisher: PHI Learning Pvt. Ltd.
Publication date: 30 July 2024

Name: Brand Management (Textbook)
SKU: 9789354439124
Price: 565.25 INR
Availability: InStock
Author: Vibha Mathur

SKU: 9789354439124

Original price was: ₹595.00.Current price is: ₹476.00.

Navigate the competitive landscape with “Brand Management (Textbook)” from The Bookish Owl. This essential guide delves into the art and science of building and maintaining strong brands in today’s dynamic market. Discover how to make your firm stand out, create a lasting image, and achieve sustained success. Packed with detailed insights, this comprehensive textbook offers effective strategies for managing brand intricacies. Essential reading for anyone looking to excel in marketing and business, this book equips you with the knowledge to drive competitive advantage. Elevate your understanding of brand management and secure your market position. Perfect for students and professionals seeking a thorough grasp of brand strategy.

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Category: Higher Education Textbooks Tag: Vibha Mathur