Virtual Social Identity and Consumer Behavior
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Virtual Social Identity and Consumer Behavior

SKU: 9788184050691

Original price was: ₹825.00.Current price is: ₹619.00.

Explore the fascinating intersection of virtual identity and consumer behavior with ‘Virtual Social Identity and Consumer Behavior’ by Reference Press. Published in 2011, this insightful book delves into how our online personas shape purchasing decisions and market engagement. Discover the latest research and theories on the digital self and its impact on the modern marketplace. Essential reading for marketers, researchers, and anyone interested in the evolving landscape of e-commerce and digital sociology. Enhance your understanding of online consumer psychology and unlock new strategies in the virtual world. A must-have for your collection at The Bookish Owl.

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Description

  • Language: English
  • Publisher: Reference Press.
  • Publication date: 1 January 2011
  • ISBN-10: 8184050690
  • ISBN-13: 978-8184050691

Additional information

Author

Natalie T. Wood
Publisher

Reference Press
ISBN

9788184050691

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