Social Media Marketing

Print length: 344 pages
Language: English
Publisher: Sage Publications India Private Limited
Publication date: 1 June 2016

Name: Social Media Marketing
SKU: 9788131200780
Availability: InStock

SKU: 9788131200780

Original price was: ₹250.00.Current price is: ₹237.50.

Unlock the power of social media for your business with ‘Social Media Marketing’. This essential guide, perfect for “The Bookish Owl” community, provides a strategic roadmap to leverage social platforms for success in any organization. Learn to integrate social media seamlessly into your marketing toolbox, from planning and execution to harnessing data for deep customer insights. Explore the ‘Four Zones’ of social media – community, publishing, entertainment, and commerce – to achieve your core objectives. Packed with the latest industry developments and academic research, this book offers practical applications and theoretical foundations. Enhance your marketing skills and drive measurable results. Ideal for students and professionals seeking to master digital marketing strategies.

5 in stock

Category: Higher Education Textbooks Tag: Tracy L. Tuten