Description
- ISBN-10: 9788126531189
- ISBN-13: 978-8126531189
- Edition: Tenth
- Publisher: Wiley
- Publication date: 1 January 2011
- Language: English
- Dimensions: 20.3 x 25.4 x 4.7 cm
- Print length: 724 pages
Original price was: ₹789.00.₹670.65Current price is: ₹670.65.
Unlock the power of modern marketing with “Marketing Research, 10th Edition” from The Bookish Owl. This essential guide equips marketers with the latest strategies to leverage big data and social networking alongside traditional methods. New co-author Robert Leone brings cutting-edge insights into marketing intelligence, while the focus on international market research and fresh case studies keeps you ahead of the curve. Enhance your learning with exclusive online resources including readings, links, sample datasets, and practice questions. Discover how to make data-driven decisions and achieve marketing success in today’s dynamic landscape. A must-have resource for aspiring and seasoned marketers alike.
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