Description
- ISBN-10: 8125914277
- ISBN-13: 978-8125914273
- Edition: First Edition
- Publisher: S Chand
- Publication date: 1 January 2003
- Language: English
- Dimensions: 20.3 x 25.4 x 4.7 cm
- Print length: 172 pages
Availability: In Stock
Brand Management
SKU: 9788125914273
Original price was: ₹799.00.₹759.05Current price is: ₹759.05.
Unlock the secrets to successful branding in the dynamic Indian market with ‘Brand Management’. This essential guide, perfect for ‘The Bookish Owl’ community, demystifies key concepts like brand success, building strong brand equity, strategic brand extension, creating compelling brand personas, and effective brand repositioning. Designed for clarity and practical application, this book bridges theoretical knowledge with real-world Indian market insights. Whether you’re a student, marketer, or business owner, gain actionable strategies to elevate your brand. Discover how to navigate challenges and harness opportunities in today’s competitive landscape. Your journey to mastering brand management starts here. Explore essential branding topics and elevate your marketing prowess with this indispensable resource.
5 in stock
