Description
- ISBN-10: 8121932076
- ISBN-13: 978-8121932073
- Publisher: S Chand & Company
- Publication date: 1 December 2010
- Language: English
- Dimensions: 20 x 5 x 25 cm
- Print length: 739 pages
Original price was: ₹650.00.₹617.50Current price is: ₹617.50.
Unlock the secrets of global retail with ‘Retail Management: A Global Perspective’. This comprehensive guide, perfect for students and professionals, simplifies the complexities of retailing. Each chapter offers a clear summary, practical case studies for real-world application, and ‘check your progress’ exercises to solidify understanding. Delve into key areas like consumer behavior, store location, merchandising, inventory management, supply chain, customer service, and the future of online retail. With lucid language, insightful case analyses, and helpful review questions, this book is your essential resource for mastering retail strategy and achieving success in the dynamic global marketplace. Boost your knowledge and prepare for exams with this indispensable tool from The Bookish Owl.
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