Original price was: ₹14,635.95.₹13,172.36Current price is: ₹13,172.36.
Explore the dynamic world of marketing with “Marketing Management: Past, Present and Future,” a definitive guide from Springer Texts in Business and Economics. This 4th edition, published in 2021, offers a comprehensive journey through the evolution of marketing strategies, current best practices, and emerging trends shaping the future. Ideal for students, professionals, and anyone seeking to master marketing principles, this book delves into core concepts and provides actionable insights. Discover how marketing has transformed and learn to navigate its exciting future. Essential reading for enhancing your marketing acumen and driving business success. Get your copy from The Bookish Owl today!
5 in stock
