Description
- Print length: 464 pages
- Language: English
- Publisher: SAGE Publications Ltd
- Publication date: 27 November 2023
- Dimensions: 18.8 x 2.29 x 24.38 cm
- ISBN-10: 1529623812
- ISBN-13: 978-1529623819
Original price was: ₹7,100.65.₹6,390.59Current price is: ₹6,390.59.
Master the art of social media marketing with the definitive, bestselling textbook. This fifth edition of ‘Social Media Marketing’ is fully updated, covering essential concepts, cutting-edge research, and practical strategies for academic and professional success. Explore new case studies featuring brands like Apple, Cadbury, LUSH Cosmetics, and Zoom to understand real-world application. Whether you’re a student or a seasoned practitioner, this book provides indispensable knowledge for navigating the dynamic world of social media marketing. Enhance your skills and career prospects with this award-winning guide, a must-have resource for anyone serious about digital strategy. Published by SAGE Publications Ltd.
5 in stock