Availability: In Stock

Marketing Essentials

SKU: 9781408073681

Original price was: ₹9,785.55.Current price is: ₹8,807.00.

Unlock the core principles of marketing with “Marketing Essentials” from The Bookish Owl. This essential guide offers a concise yet comprehensive explanation of marketing’s nature and the critical importance of navigating marketplace complexities. Designed for students and professionals alike, its strategic content is perfectly tailored for courses in strategic marketing, marketing analysis, and marketing management. Whether you’re looking to master marketing fundamentals or deepen your strategic understanding, this 2nd edition provides the foundational knowledge to excel. Discover effective strategies and gain vital insights into the world of marketing. A must-have for anyone serious about building successful marketing plans.

5 in stock

Description

  • ISBN-10: 9781408073681
  • ISBN-13: 978-1408073681
  • Edition: 2nd
  • Publisher: Cengage Learning EMEA
  • Publication date: 19 February 2013
  • Language: English
  • Dimensions: 19.5 x 1.7 x 26 cm
  • Print length: 512 pages