Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits

Print length: 288 pages
Language: English
Publisher: Amacom Books
Publication date: 17 December 2024

Name: Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits
SKU: 9781400252879
Availability: InStock

SKU: 9781400252879

Original price was: ₹1,699.00.Current price is: ₹1,240.27.

Unlock the secrets to transforming customer service into a profit-generating powerhouse with ‘Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits’. This essential guide reveals how proactive, data-driven strategies can turn customer interactions into unparalleled loyalty and revenue. Move beyond reactive problem-solving and learn to anticipate needs, prevent issues, and resolve complaints in ways that delight customers and encourage powerful word-of-mouth marketing. Discover actionable insights and case studies from industry leaders like 3M, GE, and Chick-Fil-A to gather feedback, empower your team, track revenue impact, and master cross-selling and up-selling techniques. Make customer service your most strategic asset and watch your business thrive.

5 in stock

Category: Higher Education Textbooks Tag: John Goodman