Digital Business and E-commerce

ISBN-10: 1292725834
ISBN-13: 978-1292725833
Edition: 8th
Publisher: Pearson

Name: Digital Business and E-commerce
SKU: 9781292725833
Availability: InStock

SKU: 9781292725833

Original price was: ₹8,302.95.Current price is: ₹7,472.65.

Master the dynamic world of Digital Business and E-commerce with this essential 8th edition textbook. “Digital Business and E-commerce Management” equips you with vital knowledge in digital technology, media, and data to excel in today’s competitive landscape. Discover strategies for optimizing internal processes and marketing through digital channels. This leading text offers updated content on AI, digital transformation, and includes new diagrams and business models to clarify complex concepts and customer journeys. Its accessible writing style makes learning enjoyable. Explore the latest in e-commerce and digital business management for academic success and career advancement. A must-have resource for aspiring professionals and students, available at The Bookish Owl.

5 in stock

Category: Business & Economics Tag: Dave Chaffey