Description
- Print length: 1024 pages
- Language: English
- Publisher: McGraw-Hill Education
- Publication date: 4 April 2023
- Dimensions: 17.27 x 2.03 x 22.35 cm
- ISBN-10: 126617768X
- ISBN-13: 978-1266177682
Original price was: ₹6,136.65.₹5,522.98Current price is: ₹5,522.98.
Master behavioral research with ISE Methods in Behavioral Research. This essential textbook offers a clear, accessible guide to foundational concepts, from research design to data analysis. Engaging examples, including modern studies on social media and the impact of global events, bring methodology to life. The text follows the logical progression of a research project, empowering students as both future researchers and critical consumers of information. The 15th edition prioritizes Diversity, Equity, and Inclusion, aligning with APA 7e style and featuring new resources like an annotated sample paper and illustrative articles. Enhance learning with integrated Connect resources from McGraw Hill. Ideal for students seeking a robust understanding of behavioral research methods.
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