Description
- Print length: 266 pages
- Language: English
- Publisher: John Wiley & Sons Inc
- Publication date: 14 March 2023
- Dimensions: 16.26 x 3.3 x 23.11 cm
- ISBN-10: 1119835208
- ISBN-13: 978-1119835202
Availability: In Stock
Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability
SKU: 9781119835202
Original price was: ₹2,487.55.₹2,288.55Current price is: ₹2,288.55.
Discover the future of marketing with “Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability.” Written by leading minds including Philip Kotler, this essential book redefines marketing for the digital age. Explore innovative approaches that go beyond traditional methods, embracing creativity, leadership, and sustainability. Learn how to build new capabilities, navigate digital connectivity’s impact, and break free from stagnant marketing practices. This guide offers actionable strategies and a new mindset for marketers, entrepreneurs, and business leaders aiming for success through 2030. It’s a must-read for anyone seeking to create value with purpose in today’s dynamic business environment.
5 in stock
