Marketing 4.0: Moving from Traditional to Digital

Print length: 208 pages
Language: English
Publisher: Wiley
Publication date: 3 January 2017

Name: Marketing 4.0: Moving from Traditional to Digital
SKU: 9781119341208
Availability: InStock

SKU: 9781119341208

Original price was: ₹2,403.00.Current price is: ₹2,210.76.

Navigate the evolving marketing landscape with ‘Marketing 4.0: Moving from Traditional to Digital’. This essential guide by leading authorities helps businesses adapt to a hyper-connected world and changing consumer behavior. Discover strategies to capture attention in a crowded marketplace, understand shifting power dynamics, and leverage digital connectivity for greater customer engagement. Learn how to build a loyal customer base and anticipate future consumer choices. ‘Marketing 4.0’ provides a practical framework to transition your brand from traditional methods to effective digital strategies, ensuring you reach and connect with today’s and tomorrow’s consumers more powerfully than ever before. Get the competitive edge at The Bookish Owl.

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Category: Business & Economics Tag: Hermawan Kartajaya