Description
- ISBN-10: 0367682532
- ISBN-13: 978-0367682538
- Edition: 13th
- Publisher: Routledge
- Publication date: 1 September 2021
- Language: English
- Dimensions: 27.8 x 3 x 20.9 cm
- Print length: 470 pages
Availability: In Stock
Sales Force Management: Leadership, Innovation, Technology: International Student Edition
SKU: 9780367682538
Original price was: ₹6,016.30.₹5,414.67Current price is: ₹5,414.67.
Elevate your sales leadership skills with the 13th edition of Sales Force Management. This essential textbook, a contemporary classic from Mark Johnston and Greg Marshall, is fully updated for today’s dynamic sales environment. Discover cutting-edge sales practices, the transformative impact of technology, and crucial sales and marketing integration. Packed with real-world applications, innovative pedagogy including Leadership Challenges, Ethical Moments, and role-playing exercises, this book provides an authoritative guide to modern sales management. Ideal for undergraduate and postgraduate students, it translates the latest theory and research into practical strategies for success. Explore sales management best practices with this invaluable resource from The Bookish Owl.
5 in stock
