Global Strategy

Print length: 368 pages
Language: English
Publisher: South-Western College Publishing
Publication date: 9 July 2018

Name: Global Strategy
SKU: 9780357039182
Availability: InStock

SKU: 9780357039182

Original price was: ₹22,245.55.Current price is: ₹20,021.00.

Master global business strategy with the world’s best-selling text, Peng’s GLOBAL STRATEGY, 4E. This reader-friendly guide offers a truly global perspective on strategic management, enriched with evidence-driven explanations and the latest research. Engage with timely debates on globalization, de-globalization, offshoring, and the complexities of social media regulation. Explore critical topics like building antitrust cases against Big Tech and leveraging corporate social responsibility (CSR) to reduce income inequality. Packed with lively strategy-in-action boxes and concise, current cases, this essential book for today’s time-starved students provides a conversational yet insightful exploration of international business strategy. Enhance your understanding and drive success in the global marketplace with this definitive resource from The Bookish Owl.

5 in stock

Category: Higher Education Textbooks Tag: Mike Peng