Description
- Print length: 290 pages
- Language: English
- Publisher: Mit Pr
- Publication date: 8 April 2016
- Reading age: 18 years and up
- Dimensions: 15.24 x 2.54 x 22.86 cm
- ISBN-10: 0262034581
- ISBN-13: 978-0262034586
Original price was: ₹5,340.00.₹4,806.00Current price is: ₹4,806.00.
Unlock the future of global business with “China’s Next Strategic Advantage.” Discover how China is rapidly transitioning from imitation to innovation, becoming a global leader in technology. Authors George Yip and Bruce McKern reveal this epic transformation and provide essential strategies for Western and Chinese companies. Essential reading for anyone doing business with or in China, this book explores how Chinese firms are developing unique innovation capabilities and outlines how Western businesses can prepare for disruption and partner effectively within China’s dynamic ecosystem. Learn to adapt, compete, and thrive in the new era of global competition.
5 in stock