9780195689099 - International Business/joshi, Rakesh Mohan
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9780195689099 – International Business/joshi, Rakesh Mohan

SKU: 9780195689099

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Unlock the complexities of global commerce with ‘International Business’ by Rakesh Mohan Joshi, a definitive textbook tailored for MBA students. This comprehensive guide offers a clear and engaging exploration of international business concepts, enriched with practical examples, diagrams, and illustrations. It covers essential topics from globalization and trade theories to international finance, marketing, and human resource management. Understand the nuances of cultural, political, and legal environments, foreign direct investment, and multinational enterprises. With dedicated chapters on contemporary issues like e-business and corporate social responsibility, this book equips aspiring business leaders with the knowledge needed to navigate and succeed in the international marketplace. Essential reading for students at The Bookish Owl.

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Description

  • ISBN-10: 9780195689099
  • ISBN-13: 978-0195689099
  • Edition: Illustrated
  • Publisher: Oxford University Press
  • Publication date: 7 May 2009
  • Language: English
  • Dimensions: 23.37 x 5.33 x 19.05 cm
  • Print length: 932 pages

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