Description
- ISBN-10: 9780071285049
- ISBN-13: 978-0071285049
- Publisher: McGraw-Hill Higher Education
- Publication date: 1 August 2008
- Language: English
- Dimensions: 20.32 x 1.78 x 25.4 cm
Original price was: ₹1,495.00.₹1,270.75Current price is: ₹1,270.75.
Unlock the secrets to sustainable success with “Essentials of Strategic Management: The Quest for Competitive Advantage.” Designed for ambitious business students and faculty, this concise yet comprehensive textbook offers a deep dive into core strategic management concepts and essential analytical tools. Explore cutting-edge theories and master practical applications through expertly crafted case studies featuring real-world, headline strategic challenges. This essential guide provides the theoretical foundation needed to excel in business strategy, making it the perfect resource for developing a winning competitive edge. Discover how to analyze markets, formulate strategies, and achieve lasting advantage in today’s dynamic business landscape. Ideal for courses seeking integrated learning and assessment.
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