Availability: In Stock

Essentials of Marketing Research

SKU: 9780071266345

Original price was: ₹1,495.00.Current price is: ₹1,270.75.

Master the fundamentals of marketing research with “Essentials of Marketing Research.” This comprehensive guide, perfect for students and professionals alike, breaks down complex concepts into easily digestible information. Discover essential methodologies, data analysis techniques, and strategic applications to effectively understand consumer behavior and market trends. Whether you’re a beginner or looking to refresh your knowledge, this book provides the foundational insights needed to conduct successful marketing research. Enhance your analytical skills and make informed business decisions. Get your copy today from The Bookish Owl and transform your approach to market understanding.

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Description

  • ISBN-10: 0071266348
  • ISBN-13: 978-0071266345
  • Publisher: Mcgraw Hill Higher Education
  • Publication date: 1 January 2008
  • Language: English
  • Dimensions: 20.3 x 25.4 x 4.7 cm
  • Print length: 382 pages