Availability: In Stock

MARKETING MANAGEMENT

SKU: 9780071259835

Original price was: ₹1,495.00.Current price is: ₹1,270.75.

Master the art and science of marketing with MARKETING MANAGEMENT, the definitive guide for students and professionals. This comprehensive textbook, 8th Edition, from McGraw-Hill Higher Education, provides an in-depth exploration of core marketing principles, strategic planning, and contemporary practices. Discover essential concepts, real-world case studies, and actionable insights to navigate the dynamic business landscape. Whether you’re a budding marketer or an experienced executive, this book offers the knowledge to develop effective marketing strategies, understand consumer behavior, and drive business growth. Enhance your marketing expertise and achieve your business objectives with this indispensable resource, available now at The Bookish Owl. Get your copy of MARKETING MANAGEMENT today!

5 in stock

Description

  • ISBN-10: 9780071259835
  • ISBN-13: 978-0071259835
  • Edition: 8th
  • Publisher: McGraw-Hill Higher Education
  • Publication date: 1 March 2006
  • Language: English
  • Dimensions: 5 x 29 x 55 cm