Description
- ISBN-10: 9780071220545
- ISBN-13: 978-0071220545
- Edition: 4th
- Publisher: McGraw-Hill Education
- Publication date: 16 November 2009
- Language: English
- Dimensions: 21.34 x 2.54 x 27.43 cm
- Print length: 616 pages
Availability: In Stock
BUSINESS-DRIVEN TECHNOLOGY WITH PREMIUM CONTENT
SKU: 9780071220545
Original price was: ₹9,077.11.₹8,169.40Current price is: ₹8,169.40.
Unlock the power of technology in business with “Business-Driven Technology” by Baltzan and Phillips. This essential guide, available at The Bookish Owl, prioritizes business initiatives, showing you how technology serves as a strategic enabler. With 21 Business Plug-Ins, you can explore diverse business concepts before diving into technological solutions. This 4th edition makes complex MIS concepts accessible and practical, equipping students across all business majors—from marketing to operations—with the foundational knowledge to leverage information technology for organizational strength. Empower your future career and understand how IT can drive business excellence.
5 in stock
