The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power

Print length: 320 pages
Language: English
Publisher: Harper Business
Publication date: 31 May 2019

Name: The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power
SKU: 9780062973474
Availability: InStock

SKU: 9780062973474

Original price was: ₹899.00.Current price is: ₹674.25.

Unlock the secrets to success in the digital age with ‘The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power’. This essential guide, from industry experts Cusumano, Gamer, and Yoffie, dives deep into platform strategy, demonstrating how to create economic value beyond traditional companies. Discover how digital giants like Amazon, Apple, and Google achieve dominance, and understand the fundamental differences between these new powerhouses and past corporations. This book provides invaluable insights for managers and entrepreneurs navigating the complexities of the platform economy, exploring market dominance, expansion limits, and the crucial role of government regulation in areas like data privacy and antitrust. Learn how to build enduring platform businesses and thrive amidst intense competition.

5 in stock

Category: Business & Economics Tag: Michael A. Cusumano