Marketing Research
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Marketing Research, Global Edition

SKU: 9781292318042

Original price was: ₹8,538,014.00.Current price is: ₹8,538.00.

Master essential market analysis with this definitive guide to global marketing research. For students and professionals in India, this book demystifies fundamental statistical techniques for dissecting market data. Gain practical application insights into modern marketing research, covering crucial trends like big data, infographics, and mobile research. Understand consumer behavior and inform your business strategy with real-world case studies designed to boost your career. Elevate your understanding of market dynamics and drive success in the competitive Indian marketplace.

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