Digital Analytics for Marketing
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Availability: In Stock

Digital Analytics for Marketing

SKU: 9780367456412

Original price was: ₹5,928,814.00.Current price is: ₹5,929.00.

Elevate your digital marketing strategy in India with essential data analytics skills. This comprehensive guide empowers you to measure digital activity, integrate web, social, and search data, and uncover actionable insights for smarter business decisions. Master practical tools and techniques in web analytics, social media metrics, and dashboard creation. Designed for undergraduate and postgraduate students, and professionals in India, it bridges the gap between raw data and effective marketing campaigns. Learn to connect the dots and humanize information for impactful results.

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