SPORT AND THE MEDIA: MANAGING THE NEXUS 2ND EDITION
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SPORT AND THE MEDIA: MANAGING THE NEXUS 2ND EDITION

SKU: 9780367241391

₹1,995.00

Master the critical nexus between sport and media with this essential guide. Discover proven strategies for effective media relations and communication in the dynamic sports industry. This updated second edition offers in-depth analysis of sports media, practical management skills, and insights into new media, social media, and managing major sports events. Crucial for students pursuing sport communication and management courses in India, and invaluable for professionals seeking to enhance their sports marketing and PR expertise. Gain a competitive edge in India’s growing sports landscape.

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