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The Backstage of Democracy
SKU: 9781009423984
₹1,295.00
Unlock the backstage of India’s transformative election campaigns. This groundbreaking book delves into the evolving landscape of Indian politics, revealing how political consulting firms, social media, and data-driven insights, alongside new political professionals, are reshaping voter mobilization. Go beyond technological shifts to understand the profound changes in political culture and citizen attitudes driving modern Indian electioneering. Marshalling diverse data, it breaks new ground on understanding India’s electoral and party politics. Essential for political science students, researchers, and anyone seeking deeper insights into contemporary Indian democracy.
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