Eco-Business: A Big-Brand Takeover of Sustainability
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Eco-Business: A Big-Brand Takeover of Sustainability

SKU: 9780262018760

₹2,160.67

Uncover the reality behind “sustainable business” with Jane Lister’s insightful exposé. Discover how global giants strategically leverage corporate sustainability, often using it as a profit-driven takeover of eco-conscious markets. This crucial read reveals how these practices can limit genuine environmental solutions and fuel consumption, prioritizing business sustainability over planetary health. Essential for Indian business leaders, aspiring entrepreneurs, and students seeking to understand the true impact of environmental strategy and combat greenwashing. Gain critical insights into corporate responsibility in a changing world.

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