The Winning Message: Candidate Behavior
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The Winning Message: Candidate Behavior, Campaign Discourse, and Democracy (Communication, Society and Politics)

SKU: 9780521001915

Original price was: ₹3,452.00.Current price is: ₹2,589.00.

Master the art of impactful political campaigns and compelling candidate messages. This insightful study delves into candidate behavior and campaign discourse, revealing the strategies that shape democratic outcomes. Explore how effective communication influences voters, drawing on innovative empirical and game-theoretic analysis to understand winning messages. An essential read for political science students, aspiring strategists, and anyone keen to understand the dynamics of modern elections and democracy in India.

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Additional information

Author

Adam F. Simon
Publisher
ISBN

9780521001915

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