The Routledge Companion to Public Relations (Routledge Companions in Marketing
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The Routledge Companion to Public Relations (Routledge Companions in Marketing, Advertising and Communication)

SKU: 9780367654641

₹24,190.00

Master Public Relations in India with this definitive guide to contemporary PR strategies. Explore the critical impact of technology, societal shifts, and global trends on reputation management and media relations. This essential companion offers expert insights into PR principles and practices, making it invaluable for Indian PR professionals, marketing students, and corporate communication teams. Elevate your understanding of public affairs and brand building in the dynamic Indian market. Become a leader in strategic communication.

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