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The Alignment Factor: Leveraging the Power of Total Stakeholder Support

SKU: 9780415690744

17,700.00

Unlock the power of total stakeholder support for unparalleled strategic business success. This indispensable guide offers practical strategies for effectively engaging customers, investors, media, and government, ensuring a favorable impression and sustained growth. Learn to build unwavering trust and enhance corporate reputation through ethical communication, drawing insights from global leaders like Google and Unilever. Essential reading for Indian MBA students, management professionals, and communication experts aiming to master stakeholder engagement and drive impactful results.

5 in stock