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Shooping Tourism, Retailing and Leisure: 23 (Aspects of Tourism)

SKU: 9781873150603

Original price was: ₹10,614.10.Current price is: ₹10,614.00.

Unlock the dynamic interplay between travel, leisure, and retail with this comprehensive guide. Explore how shopping drives tourism, from utilitarian purchases to hedonic experiences. This essential book delves into destination retail development, the significance of souvenirs, and critical management strategies like merchandising and customer service. It’s a must-read for tourism management students and retail professionals in India seeking to understand modern travel trends and enhance visitor experiences. Gain deep insights into the evolving landscape of shopping tourism and leisure.

5 in stock