Availability: In Stock
Media Management and Digital Transformation
SKU: 9781138592087
₹5,072.82
Master digital transformation in the fast-evolving Indian media landscape. This vital book uncovers innovative strategies for news organizations navigating technological upheaval. Learn how to empower employees for creative solutions and implement new workflows that boost audience engagement and performance. Drawing on empirical research and case studies, it offers practical tools for fostering collaborative innovation within newsrooms. An indispensable guide for media professionals and students seeking to understand and drive change in today’s dynamic media environment.
5 in stock