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Introducing Public Relations: Theory and Practice

SKU: 9781412921145

11,328.00

Master the art of strategic communication with this essential guide to Public Relations. Delve into the core theories and practical applications of PR, from media relations to crisis management. This accessible resource simplifies complex concepts, offering clear insights into building and managing public perception. An indispensable textbook for journalism, mass communication, and MBA students in India, as well as professionals seeking to enhance their corporate communications toolkit.

5 in stock