Engaging the Heart in Business: A Revoutionary Market Approach Based on Love: A Revolutionary Market Approach Based On Love (Giving Voice to Values)
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Engaging the Heart in Business: A Revoutionary Market Approach Based on Love: A Revolutionary Market Approach Based On Love (Giving Voice to Values)

SKU: 9781138610804

₹4,600.82

Revolutionize your business approach and build lasting customer loyalty with a strategy based on love. This insightful guide introduces the ‘Loving Business Model’, moving beyond traditional ‘command and control’ tactics. Learn to integrate ethics, trust, and well-being into your core business strategy and marketing tools. Essential for Indian business leaders and professionals seeking sustainable success, this book offers practical techniques and case studies to make your customers fall in love with your brand and your work.

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