Cultural Values and Entrepreneurship
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Cultural Values and Entrepreneurship

SKU: 9781138231122

₹2,830.82

Unlock the vital link between cultural values and entrepreneurial success. This essential read investigates how socio-cultural norms and practices deeply influence entrepreneurial activity, explaining why economic variables alone can’t fully predict business growth. Moving beyond generalizations, it offers nuanced insights into the ‘why’ behind varying levels of enterprise across regions. A must-have for aspiring entrepreneurs, business strategists, and students of management and regional development aiming to foster innovation and understand diverse markets. Gain a deeper perspective on driving entrepreneurial spirit.

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