Consumer Expectations: Micro Foundations and Macro Impact
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Consumer Expectations: Micro Foundations and Macro Impact

SKU: 9780521181136

₹5,074.00

Unlock the secrets of consumer sentiment and its profound economic impact. A leading authority with four decades of survey experience presents a groundbreaking theory on how consumer expectations shape the macro economy. Discover how conscious and nonconscious processes, combined with social influences, form these crucial expectations. This insightful book reveals how consumer sentiment can powerfully foreshadow economic turning points. Essential reading for economists, business strategists, and students of market dynamics in India seeking to understand shifting economic trends.

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