Value Dominant Logic
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Value Dominant Logic

SKU: 9781032603193

Original price was: ₹945.25.Current price is: ₹945.00.

Navigate India’s disruptive business landscape and achieve lasting success with conscious value creation. Gautam Mahajan’s groundbreaking work offers a fresh perspective, shifting focus from mere profit to holistic value enhancement for customers, employees, and investors. Discover how creating tangible value for others unlocks sustained relevance and a stronger competitive advantage. This essential read guides Indian business leaders, CEOs, and entrepreneurs in building a culture that consistently delivers superior customer value and fosters organizational growth. Master the art of value dominance to thrive in dynamic markets.

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Description

  • Publisher : Taylor & Francis Books India Pvt. Ltd; 1st edition (1 January 2019); Taylor & Francis Books India Pvt. Ltd
  • ISBN-10 : 1032603194
  • ISBN-13 : 978-1032603193
  • Dimensions : 15.6 x 23.4 x 6.2 cm
  • Country of Origin : India

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