Consumer Behaviour and Market Research
Availability: In Stock

Consumer Behaviour and Market Research

SKU: 9789390013241

₹967.50

Unlock the secrets of the Indian marketplace with comprehensive insights into consumer behaviour and market research. This essential guide delves deep into understanding Indian consumer psychology, exploring modern market research techniques, and mastering effective data analysis. Learn to craft winning marketing strategies by deciphering customer needs and identifying emerging trends specific to the vibrant Indian market. An indispensable resource for MBA students, marketing professionals, and business scholars seeking to master customer analytics and drive unparalleled market success.

5 in stock

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Description

  • Publisher : Universal Publishing (1 January 2022); Universal Publishing
  • ISBN-10 : 9390013240
  • ISBN-13 : 978-9390013241
  • Item Weight : 1 kg

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