MERCHANDISING OF FASHION PRODUCTS
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MERCHANDISING OF FASHION PRODUCTS

SKU: 9788131730966

Original price was: ₹647.10.Current price is: ₹647.00.

Master fashion merchandising in India with this essential guide. Explore the complete apparel pipeline, from strategic planning and product creation to buyer shopping and impactful retail presentation. This book provides an integrated, comprehensive look at the modern fashion business, linking manufacturing directly to the consumer. It’s an indispensable resource for students in fashion management courses across India and professionals seeking to excel in the dynamic apparel retail sector, driving sales and enhancing brand success.

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Description

  • Publisher : Pearson Education; 2011th edition (1 January 2011)
  • Language : English
  • ISBN-10 : 9788131730966
  • ISBN-13 : 978-8131730966
  • Item Weight : 821 g
  • Dimensions : 20.3 x 25.4 x 4.7 cm
  • Country of Origin : India

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